Most toy inventors and developers are parents themselves or work with kids and learned from their own experience what they wish they had, as kids or what made them who they are today.
I believe in people, in the people behind the toys, behind the innovation, behind the hard work.
I also believe in conscious parenting.
So here is a “Behind the scenes” of Toy development, to get to know the people behind your kid’s toys.
This is also an insight with lots of great advises for new and future toy inventors.